WILD BERRI FLAVORED VODKA

Absolut Wild Berri is your natural kick starter for the full-on house warming party, a perfect mood manager for that spontaneous after work, and everything but a wild card when it comes to mixing with others.

With a natural taste of freshly picked blueberries, blackberries and wild strawberries, Absolut Wild Berri saves you the time hunting in the bushes so you can spend more time perfecting your drink. Innovate to infinity, consume moderately.

WHAT DOES ABSOLUT WILD BERRI TASTE LIKE?

“It’s very much black currant on the nose, but with a distinct taste of wild ripe strawberries. This feels like an early morning walk in the Swedish forest filling up on berries as you go.”

WILD BERRI FLAVORED VODKA

Absolut Wild Berri is your natural kick starter for the full-on house warming party, a perfect mood manager for that spontaneous after work, and everything but a wild card when it comes to mixing with others.

With a natural taste of freshly picked blueberries, blackberries and wild strawberries, Absolut Wild Berri saves you the time hunting in the bushes so you can spend more time perfecting your drink. Innovate to infinity, consume moderately.

WHAT DOES ABSOLUT WILD BERRI TASTE LIKE?

“It’s very much black currant on the nose, but with a distinct taste of wild ripe strawberries. This feels like an early morning walk in the Swedish forest filling up on berries as you go.”

Bold, original, creative. Absolut Vodka launched in New York, 1979. Our transparent and label-less bottle, inspired by an 18th Century medicine bottle, stood out from its tall, flashy, competitors. This was 1970s New York, after all. You had to be different to get noticed.

Inspiration through collaboration

It was something of a first when Absolut started collaborating with artists and thinkers. Our first collaboration was in 1985 with Andy Warhol. The success of the ‘Absolut Warhol’ commission kick-started something of a relay race, with the Absolut baton being passed between some 550 artists since. There are over 850 pieces of Absolut art on display at the “Spritmuseum” in Stockholm - you should come see it sometime.

Advertising, our way

Where other brands created loud, abrasive campaigns, we stuck to our Scandinavian roots - cool, calm, collected. Visual and verbal puns combined with simple, striking imagery, always with our famous bottle’s silhouette somewhere in the ad. We are proud to say this came to be the longest running marketing campaign in advertising history.

Evolution, not revolution

Absolut Vodka is still a unique character, in both design and taste. Still ridiculously curious about creativity, collaborations and art. And still the key player for the perfect mix in any social occasion. And since all vodka from Absolut is produced in Southern Sweden, our superb vodka tasted exactly the same then as it does now. Nothing has changed.

Bold, original, creative. Absolut Vodka launched in New York, 1979. Our transparent and label-less bottle, inspired by an 18th Century medicine bottle, stood out from its tall, flashy, competitors. This was 1970s New York, after all. You had to be different to get noticed.

Inspiration through collaboration

It was something of a first when Absolut started collaborating with artists and thinkers. Our first collaboration was in 1985 with Andy Warhol. The success of the ‘Absolut Warhol’ commission kick-started something of a relay race, with the Absolut baton being passed between some 550 artists since. There are over 850 pieces of Absolut art on display at the “Spritmuseum” in Stockholm - you should come see it sometime.

Advertising, our way

Where other brands created loud, abrasive campaigns, we stuck to our Scandinavian roots - cool, calm, collected. Visual and verbal puns combined with simple, striking imagery, always with our famous bottle’s silhouette somewhere in the ad. We are proud to say this came to be the longest running marketing campaign in advertising history.

Evolution, not revolution

Absolut Vodka is still a unique character, in both design and taste. Still ridiculously curious about creativity, collaborations and art. And still the key player for the perfect mix in any social occasion. And since all vodka from Absolut is produced in Southern Sweden, our superb vodka tasted exactly the same then as it does now. Nothing has changed.

Introducing Absolut Cocktails: bar-quality ready-to-serve cocktails made with premium Absolut Vodka and natural flavors. Absolut Vodka Mojito combines zingy mint flavor with a deliciously sweet lime aroma. Absolut Cocktails are the ultimate hosting hack. No more complicated recipes or wishing you could just join the party already. It’s as easy as open, pour over ice, and enjoy. Clink!