Tai Chi Chinese Gin is a unique brand born from a family dispute fueled by a love for Chinese gin. The son, founder of Bitter Journey, pushed for market research, while the father, inspired by visionaries like Steve Jobs, focused on creating an exceptional product. Resonating with Jobs' "Think Different" mentality, the father aims to educate the market through a standout product, much like Apple's transformation from obscurity to success.

LaFrance embodies the refined French court lifestyle, exemplifying timeless elegance and sophistication.

Immerse yourself in LaFrance and discover a truly transformative experience.