Beauty to Sprinter Vodka- Kylie Jenner’s Beverage Journey
Ever get tired of your seltzer tasting like… well, seltzer? It’s a crisp November afternoon, and a can of something cool, fresh, and invigorating is in your hand. As you crack it open, the gentle fizz rises, mixing perfectly with the air’s refreshing bite. Additionally, the golden hues of the fall landscape, contrasted with the breeze carrying a slight chill, make the moment picture-perfect.We cannot simply term it as just another drink but an experience designed for the moments you live for, where fun meets relaxation—Sprinter Vodka. It is suitable for any plan—from friends gathering for a bonfire to a day out at the beach. Created by Kylie Jenner, it elevates the category to a whole new level with its variety pack of crisp, fruity flavors. It seamlessly mirrors her vibrant, fast-paced lifestyle. It is not just a beverage but a ticket to your next big moment. Now, let’s dive into details—what makes this vodka soda variety pack stand out and a favorite among cocktail lovers worldwide?Sprinter Vodka: Let You Feel the PremiumBorn from a desire to offer something new in the ready-to-drink market, Sprinter Vodka made its debut with a splash. It is backed by Kylie’s entrepreneurial vision and a careful blend of innovation and style. Sprinter reflects on her journey—youthful yet sophisticated, fast-paced yet thoughtful. Sprinter was built on the idea of capturing the best of both worlds: convenience and quality.This premium canned bubbly concoction is crafted with high-quality vodka, sparkling water, and natural fruit juice, making it a guilt-free indulgence for those seeking a refreshing and flavorful drink. Moreover, it is available in four tantalizing flavors—black cherry, peach, grapefruit, and lime—something for every palate. It is ideal for picnics, parties, or simply enjoying a relaxing evening.Grapefruit: Crisp and refreshing, the flavor balances tartness with a subtle sweetness, offering a zesty, bold finish perfect for a sunny day.Lime: Bursting with citrusy freshness, the lime flavor is a classic vodka soda twist. It blends smooth vodka with a true-to-fruit lime taste, making it irresistibly refreshing.Peach: This flavor delivers a juicy, sweet experience reminiscent of ripe summer peaches, enhanced by sparkling water and premium vodka for a refreshing sip.Black Cherry: Rich and subtly sweet, the black cherry flavor offers a bold yet smooth profile. It blends real cherry juice with vodka for a delicious, fruity kick.Palates: How Does Sprinter Vodka Taste Like?The combination of premium vodka’s smoothness, real fruit juice, and sparkling water makes the first-ever sip bold, bright, and refreshing. Whether you prefer a tart bite from grapefruit or a soft, sweet finish from peach, the flavors are perfectly balanced to suit any mood or occasion.Why Jenner Went for a Vodka Soda?Kylie Jenner is not just a Mogul- she is a tastemaker with a passion for good drinks. She created Sprinter, a line of premium canned vodka sodas designed for your on-the-go lifestyle.She loves vodka for its versatility and smooth taste. Thus, her collaboration with beverage development expert Chandra Richter ensured that Sprinter Vodka met the highest quality standards. With a 4.5% ABV and 100 calories per can, it’s the perfect choice for those seeking a balanced and enjoyable drinking experience.ProductCalories (per can)ABVFlavorsSprinter Vodka Soda1004.5%Black Cherry, Lime, Grapefruit, PeachStory Behind the Name:Any name is not certain. The same goes for the “Sprinter” name. It was inspired by Kylie Jenner’s love of spontaneous getaways and impromptu adventures. It represents that carefree energy, that urge to grab a drink and go with the wind flow.Jenner’s Entrepreneurial Touch:Jenner’s strong acuity from Kylie Cosmetics helps her apply to the beverage business. She sincerely looked after creating consumer-driven brands, focusing on details like bold packaging and authentic flavors with real fruit juice. She stayed closely connected to Sprinter’s creative process and market strategy. Moreover, her experience helped her craft a premium, appealing, ready-to-drink (RTD) vodka soda that stood out in the crowded beverage market.She focused on creating premium products that embodied her signature style, blending real fruit juice with high-quality vodka for a refreshing taste. Sprinter Vodka reflects Jenner’s love for luxury and fun, offering a drink tailored to her active, on-the-go lifestyle.Market of the Cocktail WorldThe RTD cocktail market thrives due to increasing consumer preference for convenient, high-quality drinks. Similarly, Sprinter Vodka positions itself uniquely in this competitive market.OverviewSprinter’s DifferentiationLuxury and Lifestyle: Reflects Jenner’s personal brand of luxury and funPremium QualityConsumer demand for convenienceReal Ingredients: Blended with real fruit juiceShift towards natural and craft flavorsLuxury and Lifestyle: Reflects Jenner’s brand of luxury and funSprinter experienced a strong start, shipping 140,000 cases in the first month. The initial success started with a high-profile launch at one of the most influential music festivals globally, Coachella.Order at Royal Batch TodayAre you looking to keep up with your on-the-go lifestyle? Then ditch the basics and say hello to the Sprinter Vodka variety pack by Kylie Jenner! Order at Royal Batch, a leading online liquor store, and receive it directly at the door. We’re taking canned cocktails to the next level with real fruit juice and a smooth vodka base. Order and taste today. The experience will have you saying, “See ya later, Seltzer!”
See More