This liquor made with alkaline water has brought a whirlwind of popularity among liquor lovers. Needless to say, water, which accounts for 80% of soju, is an important factor influencing the flavor and quality of soju products. Alkaline water, with particles that are small and rich in minerals, gives a unique smooth flavor going down.

Soon hari Strawberry Soju, a transparent distilled Korean spirit derived from rice, potatoes, sweet potatoes, or tapioca, is infused with the essence of strawberries. It presents a refreshing, lightly sweet, and crisp flavor, culminating in a cool finish. Its notable features include a lower calorie count and a reduced alcohol content compared to many spirits. Soju offers roughly half the calories of regular vodka while maintaining an exceptional and rich taste. As the forefront spirit in the medium-proof alcohol category, soju can be enjoyed neat or as an ideal addition to cocktails.

This liquor made with alkaline water has brought a whirlwind of popularity among liquor lovers. Needless to say, water, which accounts for 80% of soju, is an important factor influencing the flavor and quality of soju products. Alkaline water, with particles that are small and rich in minerals, gives a unique smooth flavor going down.

Chumchurum Peach-flavored soju boasts a crystal-clear appearance. Its aroma leans towards peach, with the fruity notes becoming more prominent over time. The initial sip delivers a clean and refreshing soju taste, akin to Jinro Chamisul Soju.

The texture is just right, offering a balanced mouthfeel without overwhelming the palate. It harmoniously pairs with the sweetness, ensuring the soju's purity shines through. This soju stands alone as a delightful beverage, needing no mixers, as it avoids the bitter aftertaste commonly found in other drinks.

This liquor made with alkaline water has brought a whirlwind of popularity among liquor lovers. Needless to say, water, which accounts for 80% of soju, is an important factor influencing the flavor and quality of soju products. Alkaline water, with particles that are small and rich in minerals, gives a unique smooth flavor going down.

Soon hari Apple Mango Soju, originating from Korea, is a transparent distilled spirit produced from rice, potatoes, sweet potatoes, or tapioca and enhanced with the delightful essence of Apple Mango. This soju presents a refreshing, sweet, and clean flavor with a cool finish. Notably, it boasts a lower calorie count and reduced alcohol content compared to many spirits. Soju contains roughly half the calories of typical vodka while delivering an exceptional, rich taste. As a premium choice in medium-proof alcoholic beverages, soju is suitable for sipping neat or as an ideal ingredient in cocktails.

This liquor made with alkaline water has brought a whirlwind of popularity among liquor lovers. Needless to say, water, which accounts for 80% of soju, is an important factor influencing the flavor and quality of soju products. Alkaline water, with particles that are small and rich in minerals, gives a unique smooth flavor going down.

Lotte Chilsung's soju brand is setting the standards

in the liquor market through change and innovation.

Lotte Chilsung Beverage has been innovating the soju industry by setting the standard with Chum-Churum, an alkaline water-based soju that is even smoother when shaken, Daejangbu, a premium distilled soju, and Sunhari Chum-Churum, the beverage that started the fruit soju trend.

Chum Churum Rich Soju, produced by Lotte Liquor, is a popular Korean spirit known for its smoothness and versatility. With a higher alcohol content than traditional soju (around 25%), it offers a rich flavor profile with subtle sweetness and hints of graininess. Enjoyed straight, on the rocks, or in cocktails, it pairs well with Korean barbecue and other savory dishes. Loved for its premium quality, Chum Churum Rich Soju remains a favorite among soju enthusiasts worldwide.