Hirsch Whiskey is named after Adolf Hirsch, a former executive of the Schenley Co. who bought some aging barrels of bourbon from the famed Michter's Distillery before it closed in 1988. It was in 1974 that Hirsch first imagined the spirit that would become legendary over the years. Its unique and turbulent history would prompt Charles K. Cowdery to write the book The Best Bourbon You'll Never Taste, centered around this mythical bourbon. Today the brand is owned by the San Francisco-based distiller & importer Hotaling & Co. They aim to bring back the famous name with premium expressions. "With this reintroduction, we invite people to take a journey into the world of bourbon and discover what makes HIRSCH legendary. THE HORIZON takes the first step into the future of HIRSCH, with additional expressions planned to round out the collection," says Hotaling & Co. President and CEO Dan Leese. Hirsch The Horizon expression is made to embody the spirit of adventure, the lifelong search for new experience chasing the horizon. It's a blend of 2 straight bourbons. Distilled in Lawrenceburg, Indiana, 94% of the blend is a 4-year-old juice with a traditional (75% corn, 21% rye, 4% barley malt) mash bill, while the remaining 6% is a 6-year-old rye-heavy whiskey. Bottled at 92 proof, it's a traditional, complex, and incredibly well-balanced offering that is equally stunning neat or on the rocks.

In 1974, when A. H. HIRSCH first imagined his now legendary bourbon, he set the gold standard for thoughtful American whiskey. Today, HIRSCH continues to pursue whiskey as an explorer might consider uncharted territory. We believe the world is full of possibility, there’s always room for discovery, and craft is best balanced with experimentation. With obsessively discerning selections, HIRSCH continues to blaze trails for the adventurous.

The Cask Strength Kentucky Straight Bourbon Whiskey is an exclusive HIRSCH release finished in 30-Year-Old Hine Cognac XO barrels, in Bardstown, Kentucky. It’s rich, complex, and a well-rounded whiskey. This expression was brought from a collaboration between HIRSCH Selected Whiskeys and Hine Cognac.

HINE COGNAC Internationally acclaimed for its blends, vintage and extra old cognacs, the 259-year-old cognac house takes pride in its unequalled collection of exceptional cognacs dating back to the 1800s. For us at HIRSCH, this is a unique collaboration with one of the most prestigious Cognac distilleries.

​54 barrels of our 6-year-old bourbon were selected to finish in 30-year-old XO Hine Cognac casks for 18 months, adding subtle yet noticeable character of Cognac to our bourbon. This unique expression has a mash bill of 72% corn, 13% rye, 15% malted barley. On the nose, it offers notes of dusty cherry and charred citrus with a palate of over ripe stone fruit, fresh raisin, soft heat, and finishes dry yet flavors continue to develop.

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Maker Notes

OUR PHILOSOPHY

In 1974, when A. H. HIRSCH first imagined his now legendary bourbon, he set the gold standard for thoughtful American whiskey. Today, HIRSCH continues to pursue whiskey as an explorer might consider uncharted territory. We believe the world is full of possibility, there’s always room for discovery, and craft is best balanced with experimentation. With obsessively discerning selections, HIRSCH continues to blaze trails for the adventurous.

The Bivouac, pronounced “be∙voo∙ak,” refers to a temporary camp without a tent or cover. It alludes to a way of travel only meant for those who want to truly immerse themselves in nature. HIRSCH The Bivouac honors those adventurous spirits who are brave enough to take the road less traveled. 

The Bivouac combines two straight bourbons distilled in Bardstown, Kentucky - the world capital of Bourbon. Our custom mashbill is inspired by A.H. Hirsch Reserve 16-year-old legendary whiskey, providing balance to our make. 95% of the blend is distilled from mashbill of 74% corn, 18% rye, 8% malted barley, aged a minimum of 3 years. The remaining 5% is distilled from a high malted barley mash 72% corn, 13% rye, 15% malted barley, aged for a least 6 years, for added complexity. Bottled at 100 proof with approximately 160 barrels bottled with every batch. Enjoyed neat, on the rocks, or in your favorite cocktail.

Awards: Whisky advocate - 93 Points