For Chinese New Year 2025, Maison Martell has partnered with Chinese contemporary artist Wu Jian’an to create an extraordinary limited edition of its iconic Martell Cordon Bleu. This is the first time the House has commissioned a single artist to bring a cohesive artistic vision to its prestigious cognac range. Wu Jian’an’s vision, titled "The Spirit of Taste", reimagines the designs of Martell’s finest cognacs, reflecting the human dimension of Martell's savoir-faire and the emotional connection between the taste of cognac and the experiences it evokes.
Wu Jian’an, known for his complex and colorful collages, employs traditional Chinese art techniques like paper-cutting, Chinese shadow art, and collage to create a vibrant, festive design for the Martell Cordon Bleu. The festive imagery in the design reflects the smooth, generous taste of the cognac while paying homage to the traditions of Chinese folk art. The intricate motifs incorporate symbolic elements of the Chinese New Year, layered with Martell’s emblems such as the swift, grapevines, and pot stills, adding depth and richness to the artwork.
The design also features silhouetted faces, inspired by Chinese shadow art, personifying the various forms of craftsmanship that come together in the creation of Martell Cordon Bleu, symbolizing the soul of the cognac itself. Wu Jian’an’s artistic approach encapsulates the journey of crafting Martell’s unique taste, emphasizing the artistry, human touch, and the immortalized experiences within every sip of Martell Cordon Bleu.
Tasting Notes
Martell Cordon Bleu is known for its remarkable smoothness and richness, offering a full-bodied and harmonious flavor profile:
- Nose: The fragrance opens with rich aromas of dried fruits, nuts, and a hint of spice, with an underlying note of wood and oak.
- Palate: Velvety and round, with layers of rich flavors including ripe fruits, cinnamon, and a touch of vanilla, creating a delightful complexity.
- Finish: The finish is long and smooth, with a warm, balanced sweetness and elegant hints of oak and spice that linger on the palate.
Additional Information
- Bottle and Gift Box Design: Wu Jian’an’s dynamic design is showcased on both the bottle and its presentation box. The intricate and colorful visuals make this a perfect collector’s item for those who appreciate art and exceptional cognac.
- Occasion: Ideal for celebrating Lunar New Year, Martell Cordon Bleu embodies the spirit of the holiday, making it a meaningful and opulent gift.
With its deep cultural significance, rich artistry, and exceptional flavor, the Martell Cordon Bleu Lunar New Year 2025 Limited Edition is a celebration of tradition, craftsmanship, and the spirit of renewal. A true masterpiece that elevates the Lunar New Year celebrations to new heights.
This limited-edition release is available at Royal Batch, where collectors can find exclusive and rare spirits.